By Jon Allo
Irrespective of your target market, every customer goes through a process when making a decision to
buy from your website. Understanding your customer's buying process will help you know what
information to give them and when.
You need to guide your audience with the acknowledgment of a problem that they need to solve and
how you are the one that can help them solve it.
Basically there are 3 stages a customer goes through before they buy from your website.
